How do you deepen patron engagement with the library and draw connections to other areas of your collection, services or programming? Read the latest ideas.
Borrow ideas from retailers’ visual merchandising playbooks to help your book displays gain more visibility, attract patrons and increase circulation.
San José Public Library learned that customer experiences and wayfinding go hand in hand during their district-wide building and renovation project. Ruth Barefoot, Library Consultant, demonstrates the strategies and lessons learned in the journey to improve library service models.
What do your favorite clothing store and your library have in common? Answer: strategic displays — “merchandising” your collection stimulates interest. Master the art of display.
Visual merchandising has become a hot topic in 21st century libraries. As the focus shifts from warehousing materials to creating spaces for people, a change in emphasis surrounding the visual impact of the library makes sense. We all like to feel welcome in the spaces that we frequent, and the visual appearance of each space often elicits an emotional response.