You can enjoy big returns by adopting a rebranding strategy that presents your library as a key educational institution in your community.
Do you wish your library’s marketing efforts were more effective, but you’re not sure what you’re doing wrong? Library marketing expert Angela Hursh shares 5 tips you can implement immediately to improve your library’s promotions and get results.
Learn how to evaluate your collection for diversity! Get diverse books and multicultural author suggestions, plus activities to help create a culture of inclusivity.
With less money in your budget and less time in your day, your marketing efforts may feel ineffective. Learn easy (and mostly free) ways to boost your library marketing.
We asked renowned librarians and authors at the top of their game about their job advice for new librarians. What they said are things we can all learn from!
Join the conversation! Madison Public Library staff reflect on the organization’s recent successes and plans for future community outreach programs and service.
Negativity in the workplace is catching, but even one person can change the equation and channel a healthy, uplifting environment for all! For all the details, read this Library Advice column from experienced library professional Cathy Hakala-Ausperk.
Your physical space is one of your library’s biggest assets. Wi-Fi tracking technology can help you visualize how patrons are interacting with that space, as well as inform new library programs and space changes.
With the proper circulation, protection and repair (CPR) solutions for book care, your collection lives on. Check out strategies for reviving materials.
It can be downright hard to land a library job. Cathy is here to help you ace your next interview.
Who can answer your tough library questions? Try Cathy. This experienced library professional has seen it all. She takes your most pressing questions and offers the straight-talking answers you can really use! In this debut column, get staff motivation and meeting advice.
The majority of patrons (69%) engage with your library via a mobile device, so what are the best practices for providing an easy user experience? Join a panel of librarians and library technology experts as they share their experiences with library apps and mobile technology trends.