Library content marketing expert Angela Hursh answers librarians’ questions about how to ramp up their library’s newsletters. You’ll learn the best content to include, how to find it, and the most effective way to distribute your newsletter.
About Angela Hursh
Angela Hursh left a career in the TV news business three years ago to accept her dream job as Content Team Leader for the Marketing Department of the Public Library of Cincinnati and Hamilton County. She is an advocate of collection marketing for libraries and specializes in targeted email messaging, and she also drives strategy for the content team's efforts to reach unique groups of library users. She loves to read and listen to audiobooks. Bernard Cornwell, Stephen King, Jodi Picoult and Philippa Gregory are her favorite authors. She lives in Cincinnati with her husband, Chris, and their two daughters, ages 16 and 12, a dog and a giant hermit crab named Tiny Tina. You can follow Angela on Snapchat and Twitter @Webmastergirl or on her website, superlibrarymarketing.com.
Do you wish your library’s marketing efforts were more effective, but you’re not sure what you’re doing wrong? Library marketing expert Angela Hursh shares 5 tips you can implement immediately to improve your library’s promotions and get results.